Email & Marketing Automation Articles, Tips and Case Studies
Have you created and sold an online course?How did it go? Did you go the "build it and they will come" route?(you know...the part where you spent weeks or months creating a course and then discovering that nobody knows you exist and even when they ...
If you're looking to grow a list of prospects then at some point you'll need to start building an email list.So how are you going to get those emails?One method for generating email leads is to give a resource for free in exchange for an ...
Automation marketing seems to be the new savior right now, and why not?After all, it’s “set and forget” and most of the email service providers like Mailchimp and Get Response are upgrading their platforms to handle more and more automation features - it must be ...
There's been an argument that's been raging since the dawn of email marketing; single opt in versus double opt in - which one is best?The people on the Single Opt in side (SO), say that they want to get the most amount of people possible ...
Nurturing prospects is an expected practice in digital marketing. With today's tools, it's easy to build email sequences that last for weeks, months or (for the particularly ambitious) years at a time. We're told that we need to make repeated "touches" of a prospect before they'll be ...